• EU Regulation Commerce Commentary Commentaries PDF F98c38322

    Business And Finance 19.01.2023 Comments Off on EU Regulation Commerce Commentary Commentaries PDF F98c38322

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    EU Regulation of E-Commerce: A Commentary (Elgar Commentaries SERIES) PDF




    by Arno R. Lodder : EU Regulation of E-Commerce: A Commentary (Elgar Commentaries SERIES)

    ISBN : #1785369334 | Date : 2017-04-28

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    PDF-ae64d | For the last twenty years the European Union has been extremely active in the field of e-commerce. This important new book addresses the key pieces of EU legislation in the field of e-commerce, including the E-commerce Directive, the Services Directive, the Consumer Directive, the General Data Protection Regulation, and the eID Regulation. The latest in the Elgar Commentaries series, EU Regulation… EU Regulation of E-Commerce: A Commentary (Elgar Commentaries SERIES)


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  • All Business Local Matters Virtual PDF Fba5ec83e

    Business And Finance 19.01.2023 Comments Off on All Business Local Matters Virtual PDF Fba5ec83e

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    All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World PDF




    by John A. Quelch : All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World

    ISBN : #1591844657 | Date : 2012-02-02

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    PDF-74fea | Why businesses should never underestimate the power of place. Today’s business leaders are so obsessed with all things global and virtual that they risk neglecting the critical impact of physical place. It’s a paradox of the Internet age: now that it’s possible for businesses to be everywhere at once, they need to focus on what it means to be one specific place at a time.The best global bran… All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World


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  • Relationship Marketer Rethinking Strategic Marketing PDF 7527d754d

    Business And Finance 18.01.2023 Comments Off on Relationship Marketer Rethinking Strategic Marketing PDF 7527d754d

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    The Relationship Marketer: Rethinking Strategic Relationship Marketing PDF




    by Soren Hougaard : The Relationship Marketer: Rethinking Strategic Relationship Marketing

    ISBN : #3642032427 | Date : 2009-11-25

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    PDF-27e62 | In “The Relationship Marketer”, Søren Hougaard and Mogens Bjerre explain how the concept of the dyad (i.e., mutuality, or “you and me”) is quickly becoming a fundamental principle in marketing. The authors suggest that understanding customer relationships, value co-creation, and customised business models in which effectiveness is evaluated on an individualised basis leads to outstanding business… The Relationship Marketer: Rethinking Strategic Relationship Marketing


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  • Kundenorientierung Innovationsprozess Kunden Hersteller Interaktion KonsumgBCtermA4rkten Betriebswirtschaftslehre PDF F2e45b8dc

    Business And Finance 18.01.2023 Comments Off on Kundenorientierung Innovationsprozess Kunden Hersteller Interaktion KonsumgBCtermA4rkten Betriebswirtschaftslehre PDF F2e45b8dc

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    Kundenorientierung im Innovationsprozess: Eine Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten (Betriebswirtschaftslehre für Technologie und Innovation) (German Edition) PDF




    by Christian Lüthje : Kundenorientierung im Innovationsprozess: Eine Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten (Betriebswirtschaftslehre für Technologie und Innovation) (German Edition)

    ISBN : #3824404982 | Date : 2012-08-01

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    PDF-74d56 | Der Autor entwickelt eine Methode zur Gestaltung einer Kunden-Hersteller-Interaktion, mit deren Hilfe die Kundenorientierung im Innovationsprozess sichergestellt werden kann…. Kundenorientierung im Innovationsprozess: Eine Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten (Betriebswirtschaftslehre für Technologie und Innovation) (German Edition)


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  • Marketing Ageing Consumer Building Age Friendly PDF 52dd61112

    Business And Finance 17.01.2023 Comments Off on Marketing Ageing Consumer Building Age Friendly PDF 52dd61112

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    Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business PDF




    by D. Stroud : Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business

    ISBN : #0230378196 | Date : 2013-01-12

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    PDF-8606c | Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of consumers. Contains models for companies to evaluate the success of their own strategies, with tools for improving their age-friendly marketing campaigns…. Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business


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  • Advertising Effect How Change Behaviour Ebook PDF 5f6b806ca

    Business And Finance 16.01.2023 Comments Off on Advertising Effect How Change Behaviour Ebook PDF 5f6b806ca

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    The Advertising Effect: How to Change Behaviour PDF




    by Adam Ferrier : The Advertising Effect: How to Change Behaviour

    ISBN : # | Date : 2014-05-28

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    PDF-b23b2 | Want to know how to influence other people’s behaviour?In “The Advertising Effect”, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the … The Advertising Effect: How to Change Behaviour


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  • Information Communication Technologies Organizations Society PDF F96ad08c1

    Business And Finance 16.01.2023 Comments Off on Information Communication Technologies Organizations Society PDF F96ad08c1

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    Information and Communication Technologies in Organizations and Society: Past, Present and Future Issues (Lecture Notes in Information Systems and Organisation) PDF




    : Information and Communication Technologies in Organizations and Society: Past, Present and Future Issues (Lecture Notes in Information Systems and Organisation)

    ISBN : #3319289063 | Date : 2016-02-10

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    PDF-84b15 | This book presents a collection of original research papers focusing on emerging issues regarding the role of information and communication technologies in organizations, inter-organizational systems, and society. It adopts an inter-disciplinary approach, allowing for the integration of contributions from various disciplines such as information systems, organizational studies, marketing, accountin… Information and Communication Technologies in Organizations and Society: Past, Present and Future Issues (Lecture Notes in Information Systems and Organisation)


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  • Ebusiness Out Business Oracles Profiting PDF A58942c98

    Business And Finance 14.01.2023 Comments Off on Ebusiness Out Business Oracles Profiting PDF A58942c98

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    ebusiness or Out of Business: Oracle’s Roadmap for Profiting in the New Economy PDF




    by Mark Barrenechea : ebusiness or Out of Business: Oracle’s Roadmap for Profiting in the New Economy

    ISBN : #0071373365 | Date : 2000-12-22

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    PDF-ed586 | In this text, Mark Barrenechea, senior executive in Oracle’s Customer Relationship Management division, provides readers with a view from Oracle on what companies need to know about making the etransformation. While technology and its increasing development makes the future unpredictible, one thing will always remain constant: information is the key to success in any organization. Effective manage… ebusiness or Out of Business: Oracle’s Roadmap for Profiting in the New Economy


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  • Strategische Ausrichtung Von Corporate Citizenship Engagement Unternehmenspraxis PDF Abe37703e

    Business And Finance 14.01.2023 Comments Off on Strategische Ausrichtung Von Corporate Citizenship Engagement Unternehmenspraxis PDF Abe37703e

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    Strategische Ausrichtung von Corporate-Citizenship-Engagement: Theoretische Fundierung und Anwendung in der Unternehmenspraxis (German Edition) PDF




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    ISBN : #3658169419 | Date : 2017-01-29

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    PDF-f169c | Martin Wildner leitet in dem vorliegenden Buch die vier wesentlichen Kernstrategien von Corporate-Citizenship-Engagement für Unternehmen her und untersucht deren praktische Anwendung in einer empirischen Studie mit über 100 Unternehmen. Dabei werden die Zusammenhänge zwischen den wesentlichen strategischen Parametern herausgearbeitet und die Entwicklung in den letzten Jahren beleuchtet. Das Win… Strategische Ausrichtung von Corporate-Citizenship-Engagement: Theoretische Fundierung und Anwendung in der Unternehmenspraxis (German Edition)


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  • Research Marketing M Baker PDF B6eae3411

    Business And Finance 14.01.2023 Comments Off on Research Marketing M Baker PDF B6eae3411

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    Research for Marketing PDF




    by M. Baker : Research for Marketing

    ISBN : #0333470214 | Date : 1991-03-20

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    PDF-d0475 | An explication of the principles and practices on which a successful marketing strategy depends, this book starts with a consideration of the problems that researchers encounter and proceeds to cover areas such as presentation, research design, sampling and the use of information systems…. Research for Marketing


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  • Pioneers Digital Success Advertising Marketing PDF 60fb3feba

    Business And Finance 14.01.2023 Comments Off on Pioneers Digital Success Advertising Marketing PDF 60fb3feba

    [Pub.76pgw] Download :

    Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media PDF




    by Paul Springer : Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media

    ISBN : #0749466049 | Date : 2012-11-15

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    PDF-5b629 | Pioneers of Digital showcases the stories behind key people who have fundamentally influenced the way advertising, marketing, search and social media have evolved during the internet era. Springer and Carson have tracked down and documented behind-the-scenes insight, decisions and opinions that inspired digital phenomena such as Virtual Reality, Dove’s “Real Beauty” campaign, Obama’s 2008 presiden… Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media


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    [Pub.03ScK] Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media PDF | by Paul Springer


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  • Vernetze Mitarbeiter Stifte Sinn Relationship PDF 0bf536bcf

    Business And Finance 13.01.2023 Comments Off on Vernetze Mitarbeiter Stifte Sinn Relationship PDF 0bf536bcf

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    Vernetze Mitarbeiter, stifte Sinn: Employee Relationship Management am Beispiel eines Hidden Champions (German Edition) PDF




    by Martin A. Schoiswohl : Vernetze Mitarbeiter, stifte Sinn: Employee Relationship Management am Beispiel eines Hidden Champions (German Edition)

    ISBN : #3658063335 | Date : 2016-05-11

    Description :

    PDF-6d8ea | Dieser Leitfaden zum Employee Relationship Management zeigt konkret, wie es Unternehmen gelingt, sich im Arbeitgebermarkt attraktiv zu positionieren und qualifizierte Fachkräfte zu gewinnen. Erfolgsentscheidend ist das Zusammenspiel von interner und externer Kommunikation, von Wohlfühlmanagement und Personalentwicklung sowie gut abgestimmten Prozessen dahinter. Hierbei spielt das vom Autor entwi… Vernetze Mitarbeiter, stifte Sinn: Employee Relationship Management am Beispiel eines Hidden Champions (German Edition)


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    Vernetze Mitarbeiter, stifte Sinn: Employee Relationship Management am Beispiel eines Hidden Champions (German Edition) by by Martin A. Schoiswohl

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  • Credit Scoring Response Modeling Insurance PDF 920ac8950

    Business And Finance 13.01.2023 Comments Off on Credit Scoring Response Modeling Insurance PDF 920ac8950

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    Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior PDF




    by S. Finlay : Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior

    ISBN : #0230347762 | Date : 2012-06-26

    Description :

    PDF-f81f0 | A guide on how Predictive Analytics is applied and widely used by organizations such as banks, insurance providers, supermarkets and governments to drive the decisions they make about their customers, demonstrating who to target with a promotional offer, who to give a credit card to and the premium someone should pay for home insurance…. Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior


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  • Direct Access Execution SuperDOT Methods PDF 03bb2a4ef

    Business And Finance 12.01.2023 Comments Off on Direct Access Execution SuperDOT Methods PDF 03bb2a4ef

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    Direct Access Execution: ECNs, SOES, SuperDOT, and Other Methods of Trading PDF




    by Simit Patel : Direct Access Execution: ECNs, SOES, SuperDOT, and Other Methods of Trading

    ISBN : #0071363912 | Date : 2001-04-23

    Description :

    PDF-22c33 | Direct access trading means a whole new world of trade execution. Gone are the tradition-bound days of calling a broker, who called a broker, who called the floor of the exchange, where the order was written by hand and delivered by a runner to the floor broker. This was a time-consuming, tedious task that almost certainly guaranteed poor fills. Now, direct access traders can place an order with t… Direct Access Execution: ECNs, SOES, SuperDOT, and Other Methods of Trading


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    [Pub.60jfF] Direct Access Execution: ECNs, SOES, SuperDOT, and Other Methods of Trading PDF | by Simit Patel


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  • Advertising Competition International Quantitative Marketing PDF 8811d6496

    Business And Finance 11.01.2023 Comments Off on Advertising Competition International Quantitative Marketing PDF 8811d6496

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    Dynamic Models of Advertising Competition (International Series in Quantitative Marketing) PDF




    by Gary M. Erickson : Dynamic Models of Advertising Competition (International Series in Quantitative Marketing)

    ISBN : #1461353602 | Date : 2012-10-31

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    PDF-2e0bf | I am gratified that there is sufficient interest in the subject matter so as to support the offering of a second edition of this monograph. The of differential games dynamic interpretation and game theoretic foundation form a powerful and vital methodology for helping us study and understand marketing competition. This second edition offers a blend of what proved to be successful with the first ed… Dynamic Models of Advertising Competition (International Series in Quantitative Marketing)


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    [Pub.50pHk] Dynamic Models of Advertising Competition (International Series in Quantitative Marketing) PDF | by Gary M. Erickson


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